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REPS

Ghost
benmcallister.com· irregular· Published 11 days ago

A first-person series of build-log essays from a solo developer creating Repcast, a strength-training app for lifters and coaches, built largely with AI coding agents. The posts mix candid reflections on AI-driven software, field notes on marketing and user research, and prototype walkthroughs of structured training data.

ai coding agentsstrength training apppowerliftingsolo founderbuilding in publiccoach softwareworkout data structurerepcastconjugate programmingindie product
Platform
Ghost
Frequency
Irregular
Latest issue
Oct 12, 2026
Language
English
Written for
Indie builders, powerlifters, and strength coaches interested in training software
Tone
conversational
Tracked since
Oct 23, 2026

Website: https://www.benmcallister.com/