A Korean-language newsletter analysing the advertising and media industry, covering market structure, the shift from traditional broadcast to online and vertical video, and the business trends behind recent media company results. Each issue pairs data-driven commentary with a clear view of where advertising and creator platforms are heading.
Website: https://blog.highest.com/
A short newsletter on the global streaming video business seen from a European angle, pairing industry interviews and conference sessions with commentary on market moves. Recent issues cover RTL's YouTube strategy, the fight over the connected TV home screen, and telco advertising in Singapore.
A Lithuanian-language newsletter that curates marketing, branding and audience research findings, with commentary and examples from campaigns and brand activations. Each issue combines a longer feature with shorter items and a weekly video on behavioural science for marketers.
Engin Tezcan's Turkish newsletter covers brand strategy, positioning and unconventional marketing, mostly through case studies of well-known campaigns. Each issue pairs a real advertising story with a practical lesson about how brands should treat their audiences.
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