Brandihan is a niche newsletter tracking corporate and brand identity changes in the Philippines, from rebrand recaps to analysis of specific logo and naming shifts. Readers get informed commentary on why companies like Ayala Malls and True Network changed their identities and what those changes signal.
Website: https://brandihan.com/
Paul Lukas writes about overlooked small details of everyday design, objects, and consumer culture, such as subway signs, enamel pin collections, and cereal marketing. Issues mix first-person narrative, reader contributions, and light historical research.
A newsletter on applying generative AI to marketing strategy, mixing conceptual frameworks (brand manual, content map, buying committees) with worked B2B use cases. Readers get practical frameworks and case-style examples for building brand voice and content plans.
A cultural research newsletter that turns trends from a network of expert contributors into themed essays on culture, brands and society. Issues combine sociological and philosophical references with concrete examples from design, retail and work.
One short email a week with hand-picked newsletters from the index. Free, no spam, unsubscribe anytime.
