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Don Norman

Substack
donnorman1.substack.com· irregular· Published 6 days ago

Cognitive psychologist Don Norman argues that today's large language models are technically wrong because they ignore how human cognition works, and he compares human episodic memory and fast learning with current AI systems. The newsletter suits readers who want a cognitive scientist's critique of AI, with personal essays that mix his own reasoning and some AI-drafted material.

don normanllm cognitionhuman memoryepisodic memorycognitive scienceai learningtransformer modelsreversal cursesleep and memorymetaphor in aiai critique
Platform
Substack
Frequency
Irregular
Latest issue
Oct 22, 2026
Language
English
Written for
Cognitive scientists and thoughtful AI readers
Tone
opinion
Tracked since
Oct 28, 2026

Website: https://donnorman1.substack.com