Long-form French analyses that dissect the mechanics behind brands, institutions and public figures, such as how IKEA's showroom windows create a sense of home, or why Korea's imported car market was hard to enter. Each issue is a single deep-dive essay that connects commercial or political phenomena to broader structural causes.
Website: https://fr.theanatomyofbrands.com/
A Spanish-language weekly report on the decisions customers make before reaching a sales page, covering pricing, discounts and conversion. Each issue argues one specific point about buyer behaviour and then offers practical ways to act on it, with some content reserved for members.
Essays on how AI and agentic systems change the way businesses buy, sell, and build, covering professional services discovery, AI-generated prototypes, and AI search's effect on differentiation. Readers get strategic framing aimed at business leaders and consultants dealing with uncertainty.
Signal Lock publishes measured studies of how AI assistants like ChatGPT, Claude, Gemini and Perplexity describe local businesses, using counted answers and cited sources. Issues cover directory citations, the limits of free AI visibility scores, and a before-and-after test of a website rebuilt to be readable by AI assistants.
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