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Growth Waves by Daphne Tideman

Substack
growthwaves.io· weekly· Published 5 days ago

Growth consultant Daphne Tideman shares practical lessons on scaling app startups, using concrete examples like plant-care app Willow's feedback loops and Welltory's delayed trial conversions. Each issue pairs a short personal story with a tactical framework readers can apply to their own product.

app growthtrial conversiondelayed conversionretentiongamificationpre-mortemproduct launchsubscription appsapp onboardingpaywallhabit designgrowth strategy
Platform
Substack
Frequency
Weekly
Latest issue
Oct 22, 2026
Language
English
Written for
Founders, product managers and growth marketers working on mobile or subscription apps
Tone
conversational
Tracked since
Oct 27, 2026

Website: https://www.growthwaves.io