Jonathan Francis, a growth marketer in Sri Lanka, shares practical lessons from building go-to-market programs at B2B tech companies, including workflows for turning sales calls into content and the measurement gap between marketing and sales. Issues are written from direct experience and include concrete process steps and candid reflections on where AI helps and where organisational friction remains.
Website: https://islandmarketer.site/
A B2B startup marketing newsletter that publishes data-driven deep dives, such as analyses of 1,100+ marketing job posts covering AI skills and salaries. It also offers frameworks, templates and paid-subscriber extras like an MCP, roundups and events.
An independent B2B marketing newsletter that analyses intent data, buying committees, programmatic advertising and account targeting using real campaign data. It offers a practitioner's critical view of vendor claims, with practical frameworks for acting on buying signals.
A newsletter on applying generative AI to marketing strategy, mixing conceptual frameworks (brand manual, content map, buying committees) with worked B2B use cases. Readers get practical frameworks and case-style examples for building brand voice and content plans.
A biweekly B2B marketing newsletter from the Bulldozer agency that mixes original essays on how AI is changing marketing roles with takeaways from its Momentum podcast interviews. Readers get frameworks, concrete examples and practitioner insights drawn from work with many B2B companies.
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