Essays for agency and consultancy leaders on organizational structure, AI's impact on agency work, and pricing and selling. Uses client stories and analogies plus some cited research to explain how agencies operate and where they get stuck.
Website: https://www.jackskeels.com/
Agency Tactics offers practical, reflective essays for agency leaders on delivery structure, client relationships and managing competing expectations. Each issue explains a common operational problem and frames the trade-offs so readers can make more deliberate decisions.
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