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MADV - Mobile. Ad.ventures

Substack
madv.substack.com· irregular· Inactive for over a year

A curated app marketing newsletter that combines links to industry news with the author's own opinions on topics like Apple's ad changes, app store fees and adtech deals. It also includes first-hand campaign test results and practical advice for user acquisition and app growth.

app marketingmobile user acquisitionapple search adsattapp tracking transparencyapp store feesepic v appleadtech m&aua creative testingmobile growth

Website: https://madv.substack.com