MarketingLab publishes generic, templated how-to articles on B2B marketing topics such as customer advocacy, seasonal campaign timing and marketing playbooks. The content is broad, structured with table-of-contents blocks, and offers high-level advice rather than specific case studies or original data.
Website: https://www.marketinglab.digital/
Elena Verna shares growth, marketing, and product insights drawn from her work leading growth at an AI company, covering topics like AI pricing and packaging and life as an operator-creator. Readers get candid, experience-based takes on how modern tech and AI-native companies operate and monetize.
Remco Livain, a fractional executive, writes short analytical essays on business, marketing compliance and technology strategy, drawing on his client audits and industry reporting. Readers get practical lessons on avoiding health claims in ad copy, a critical take on Apple's iPhone Duo software readiness, and a view on how AI could reshape enterprise software vendors like Salesforce.
A weekly-style marketing briefing from Seventh Bear that argues teams should move past efficiency-driven content production and AI hype toward clear ownership, strategic judgement and measurable business value. Readers get pointed diagnoses of common content operations mistakes and practical framing for rethinking team structure and priorities.
Newsletter en español del Growth Club con playbooks, frameworks y análisis de growth para empresas y productos, basados en sesiones con operadores de startups latinoamericanas. Los números recientes cubren efectos de red según The Cold Start Problem, el caso Rappi y cómo lograr que la IA recomiende una marca (GEO).
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