This newsletter examines how sports clubs, leagues and federations can build revenue from fan data, consent and content they already own, rather than selling raw reach. It lays out a multi-part argument on the engagement treadmill, the weakness of global follower counts, and the capabilities (addressability, insights, measurement) needed to sell sponsors more than exposure.
Website: https://newsletter.themediaprecedent.com/
Perfect Putt analyzes the business and economics of the golf industry, covering topics such as fitness spending, course labor productivity and supply chain margins. Each issue builds a single argument from public data like BLS statistics, company financials and governing body reports.
A newsletter covering the business of sport in India, with reported long-form pieces on league economics, media rights and sponsorship. Readers get deal details, figures and executive quotes on cricket, football and Formula 1 commercial dynamics.
Twice-weekly sports media podcasts from journalist Andrew Marchand covering TV rights, broadcast booths, ratings and the people behind sports coverage. Readers get insider analysis and interviews, with full access for free and paid subscribers.
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