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The Real Account - A blog by Raoul van Heerden

Ghost
raoulvanheerden.com· weekly· Published 24 days ago

A solo consultant writes first-person essays about advising founders on how their businesses actually earn, drawing on past agency experience and current client work. Issues cover using AI as a critical reviewer of his own offer, taking on a small client, and why founders outsource strategic thinking.

founder adviceindependent consultantbusiness offer reviewai as revieweragency lessonssmall business visibilitystrategyclient worksolo consulting
Platform
Ghost
Frequency
Weekly
Latest issue
Sep 29, 2026
Language
English
Written for
Founders and solo consultants wanting honest business strategy perspective
Tone
conversational
Tracked since
Oct 23, 2026

Website: https://www.raoulvanheerden.com/