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Principles not playbooks

Substack
stephenemillard.substack.com· biweekly· Published 12 days ago

A newsletter from a venture investor that draws general principles and mental models from conversations with founders and CEOs about building companies in the AI era. Issues cover topics such as founder openness amid uncertainty, why customer success was under-resourced, and how a narrow ideal customer profile drives go-to-market strategy.

foundersmental modelsicpcustomer successgo-to-market strategyscaling in the ussaasai adoptionventure capitalcompany building
Platform
Substack
Frequency
Biweekly
Latest issue
Oct 16, 2026
Language
English
Written for
Startup founders, CEOs and operators building tech companies
Tone
analytical
Tracked since
Oct 28, 2026

Website: https://stephenemillard.substack.com