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The best Consumer Data newsletters

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blog.qadabra.co· irregular· Published 1 months ago

Qadabra's blog argues that consumer data and attention should be owned by individuals, with zero-party data kept in personal vaults and shared only through permissioned queries. The posts are marketing-driven manifesto writing for their YouData product, pushing a vision of a privacy-first attention marketplace.

zero-party datafirst-party dataattention marketplaceyoudatapersonal data vaultprivacy-first advertising