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The best Marketing Metrics newsletters

2 newsletters, ranked by editorial quality and how recently they published. Looking for something more specific? Search instead.

Monday GTM

Substack
mondaygtm.com· weekly· Published today

Monday GTM checks single B2B go-to-market claims against their primary sources each week, such as event budget benchmarks, SMB market sizing and share-of-voice rules. It gives readers evidence they can use to defend a plan, budget or metric in front of finance or leadership.

b2b go-to-marketmarketing budget defenseevent marketing roiforrester event surveygartner cmo spend surveysmb market sizing
ghost.turgo.ai· irregular· Published yesterday

Turgo Blogs publishes B2B SaaS and go-to-market explainers covering metrics like CAC payback, net revenue retention and firmographic or intent data. Readers get structured definitions, formulas and framing for founders, marketers and revenue leaders.

cac payback periodnet revenue retentionnrrcustomer acquisition costfirmographic datatechnographic data