Ian Truscott's weekly newsletter argues that B2B marketing should use plain language and that brands work best when they are for someone rather than everyone. Each issue pairs a current news hook, such as a viral video or a Columbia University study on jargon, with practical advice on writing and positioning.
Website: https://www.iantruscott.com/
A B2B startup marketing newsletter that publishes data-driven deep dives, such as analyses of 1,100+ marketing job posts covering AI skills and salaries. It also offers frameworks, templates and paid-subscriber extras like an MCP, roundups and events.
An independent B2B marketing newsletter that analyses intent data, buying committees, programmatic advertising and account targeting using real campaign data. It offers a practitioner's critical view of vendor claims, with practical frameworks for acting on buying signals.
A newsletter on applying generative AI to marketing strategy, mixing conceptual frameworks (brand manual, content map, buying committees) with worked B2B use cases. Readers get practical frameworks and case-style examples for building brand voice and content plans.
A biweekly B2B marketing newsletter from the Bulldozer agency that mixes original essays on how AI is changing marketing roles with takeaways from its Momentum podcast interviews. Readers get frameworks, concrete examples and practitioner insights drawn from work with many B2B companies.
One short email a week with hand-picked newsletters from the index. Free, no spam, unsubscribe anytime.
