Social Liaison is a marketing agency newsletter that uses case studies and commentary to argue for brand-building over short-term promotion and to critique how Meta's AI-driven ad systems squeeze advertisers. Each issue walks through a client campaign, such as a motor oil brand's centenary or a cycling apparel brand's plateau, to show the strategic reasoning behind it.
Website: https://www.social-liaison.agency/
A European-focused newsletter on the global streaming video business, covering connected TV platforms, home screen competition, telco advertising and vertical video feeds. Readers get analysis of industry deals and strategy from a European perspective, often drawing on interviews and survey data.
A Lithuanian-language newsletter that curates and analyses branding, marketing and audience research, with a focus on behavioural science findings and brand campaigns. Each issue pairs a longer feature with shorter items, plus promotion of the author's video series and live event.
Alessandro De Zanche's newsletter examines audience and content monetisation, covering how AI is reshaping events, premium versus programmatic advertising, and the open web debate. Readers get sharp strategic argument from someone who advises companies in the sector and draws on industry research and first-hand presentations.
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